Think Ink – Florist Selling Only Black Roses

Black roses & rum – perfect Valentine’s Day treat for all you macabre cake fans, plus they are free in return for a donation to charity. A project for The Kraken Rum.

Emma Thomas (Miss Cakehead)

kraken v cupid

It’s time to think about Valentine’s Day (yes I know already) and I am delighted to say that I will be creating the world’s first florist selling only black flowers for my client The Kraken Rum. Here’s what you need to know:


In a world first, a FLORIST SELLING FLOWERS AS DARK AS THE KRAKEN’S INK, pops up in London this Valentine’s Day. Macabre bouquets are arranged in GRAVE VASES and come with a bottle of THE KRAKEN RUM in place of the traditional champagne option. There is even a choice of 2 messages, ‘TAKE ME WHOLE‘ or ‘SWALLOW ME PIECE BY PIECE’, with lyrics taken from The Kraken Rum Sea Shanty recorded by Ross Millard of The Futureheads.


The pop-up florist forms part of The Kraken Rum’s KRAKEN VERSUS CUPID campaign, by macabre and infamous Miss Cakehead.  Found in Kingley Court, just off Carnaby Street…

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